Ferrari Trento: The Official Sparkling Wine of Formula 1
Since 2021, Ferrari Trento has held the prestigious title of the official toast of Formula 1, gracing podium celebrations worldwide. While colloquially sometimes referred to as “Ferrari Champagne,” it is crucial to distinguish that Ferrari Trento is a luxury Italian sparkling wine, not a Champagne originating from the Champagne region of France.
Understanding Ferrari Trento in F1
Ferrari Trento is produced in the Trentino alpine region of Northern Italy, adhering to the rigorous Metodo Classico, the same traditional method used for Champagne production. This involves a secondary fermentation in the bottle. The primary grape varieties used are typically Chardonnay and Pinot Noir. These sparkling wines are designated as Trentodoc, a protected denomination of origin (DOC).
The specific product often seen on F1 podiums is a special Jeroboam (3-litre bottle) format of Ferrari Brut Trentodoc, often featuring F1 branding or being a limited edition to commemorate the partnership.
Price Considerations for Ferrari Trento
The price of Ferrari Trento, particularly in the context of Formula 1, can vary widely based on the specific bottle and its availability.
- Standard Retail Bottles (750ml): For consumers looking to experience the F1 celebratory sparkling wine, standard 750ml bottles of Ferrari Brut Trentodoc are generally priced between $25 to $40 USD. Prices can fluctuate based on retailer, location (due to taxes and import duties), and specific promotions.
- Premium Cuvées: Ferrari Trento offers a range of cuvées beyond the standard Brut. For example, Ferrari Perlé, Ferrari Rosé, or the highly acclaimed Giulio Ferrari Riserva del Fondatore will command higher prices, potentially ranging from $50 to well over $150 USD for the Riserva.
- F1 Podium Jeroboams (3 Litre): The large-format Jeroboam bottles used on the F1 podium are not typically available for general retail purchase. If special editions or F1-branded Jeroboams are released to the public, they are considered collector’s items and would be priced significantly higher, likely several hundred dollars or more, reflecting their exclusivity, size, and association with Formula 1. Their primary role is for the televised celebrations.
In summary, while a standard bottle of Ferrari Trento is relatively accessible, the specific large-format bottles seen in F1 celebrations are special items with a price point to match their unique status and limited availability for purchase.
