Official Indian Wells merchandise is primarily available for purchase on-site during the BNP Paribas Open tournament held at the Indian Wells Tennis Garden. Spectators can find a wide array of products at various retail locations within the grounds, including a main merchandise pavilion and smaller kiosks.
Typical Merchandise Selection
The range of merchandise typically includes, but is not limited to, the following categories:
- Apparel: This is often the largest category, featuring items for men, women, and children.
- T-shirts with tournament logos, event years, and “Tennis Paradise” branding.
- Polo shirts, often co-branded with performance wear manufacturers.
- Outerwear such as jackets, hoodies, and fleeces.
- Headwear including caps, visors, and beanies.
- Performance athletic wear suitable for tennis.
- Accessories: A variety of branded accessories are usually available.
- Official Tournament Towels: Highly sought-after items, often similar to those used by players.
- Bags: Including tote bags, backpacks, and cinch sacks.
- Drinkware: Water bottles, coffee mugs, and tumblers.
- Small souvenirs: Keychains, magnets, lanyards, and pin badges.
- Tennis specific gear: Branded tennis balls, vibration dampeners.
- Collectibles: Items for fans looking to commemorate their visit.
- Event posters, often featuring unique artwork for the tournament year.
- Commemorative coins or medallions.
- Programmes and yearbooks.
Branding and Design Elements
Indian Wells merchandise consistently features distinct branding elements:
- Official Logos: The BNP Paribas Open logo and the Indian Wells Tennis Garden insignia are prominent.
- “Tennis Paradise”: This popular slogan is frequently incorporated into designs.
- Event Year: Many items are dated, making them specific collectibles for that tournament edition.
- Color Palette: Merchandise often reflects the tournament’s official color schemes, which may include blues, greens, and desert-inspired tones.
- Quality Materials: Products are generally of good quality, aligning with the premium nature of the event.
While specific player-branded merchandise availability can vary year to year depending on individual sponsorships and pop-up shops, the core offerings focus on the tournament’s identity.
